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Harley-Davidson Inc. (HOG)

$25.97

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Key data on HOG

Market cap

$2.70B

EPS

1.63

P/E ratio

16.3

Price to sales

0.66

Dividend yield

2.888%

Beta

1.274982

Price on HOG

Previous close

$26.72

Today's open

$26.88

Day's range

$25.78 - $26.99

52 week range

$17.09 - $31.25

Profile about HOG

CEO

Jochen Zeitz

Employees

5500

Headquarters

Milwaukee, WI

Exchange

New York Stock Exchange

Shares outstanding

104072507

Issue type

Common Stock

HOG industries and sectors

Consumer Discretionary

Vehicles

News on HOG

Harley-Davidson Director Nova Buys 40,000 Shares for $983,000. What Does This Say About HOG's Prospects in 2026?

Daniel J. Nova acquired 40,000 shares at a weighted average price of $24.57 per share, representing a total capital commitment of ~$983,000. The acquisition increased the director's total equity holdings by 526%.

news source

The Motley Fool • Aug 5, 2026

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Looking for a Fast-paced Momentum Stock at a Bargain? Consider Harley-Davidson (HOG)

Harley-Davidson (HOG) made it through our 'Fast-Paced Momentum at a Bargain' screen and could be a great choice for investors looking for stocks that have gained strong momentum recently but are still trading at reasonable prices.

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Zacks Investment Research • Jul 28, 2026

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Harley-Davidson, Inc. (HOG) Q2 2026 Earnings Call Transcript

Harley-Davidson, Inc. (HOG) Q2 2026 Earnings Call Transcript

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Seeking Alpha • Jul 24, 2026

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Harley-Davidson Q2 Earnings Beat Estimates on HDMC Growth

HOG beats Q2 earnings estimates as motorcycle demand lifts HDMC, while HDFS revenues plunge and LiveWire narrows losses.

news source

Zacks Investment Research • Jul 24, 2026

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Harley-Davidson posts lower quarterly results as raw material costs rise

Harley-Davidson reported lower second-quarter profit and revenue but raised its annual forecast on Thursday, as the ​legacy motorbike maker leaned on its wider turnaround plan to ‌navigate higher costs of raw materials.

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Reuters • Jul 23, 2026

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Harley-Davidson Q2 Earnings Call Highlights

Harley-Davidson NYSE: HOG raised portions of its 2026 outlook after reporting second-quarter results that management said showed early progress under its “Back to the Bricks” strategic plan, including growth in North American retail motorcycle sales and improved dealer inventory health.

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MarketBeat • Jul 23, 2026

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Harley-Davidson Delivers Second Quarter Financial Results and Raises Full-Year Guidance

MILWAUKEE, July 23, 2026 /PRNewswire/ -- Harley-Davidson, Inc. ("Harley-Davidson," "HDI," or the "Company") (NYSE: HOG) today reported second quarter 2026 results and raised full-year guidance. "Our second-quarter performance reflects strength in our domestic retail business, continued focus on healthy dealer inventory levels and the exceptional commitment of our dealer network.

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PRNewsWire • Jul 23, 2026

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Harley-Davidson (HOG) Q2 Earnings Beat Estimates

Harley-Davidson (HOG) came out with quarterly earnings of $0.75 per share, beating the Zacks Consensus Estimate of $0.62 per share. This compares to earnings of $0.88 per share a year ago.

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Zacks Investment Research • Jul 23, 2026

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Harley-Davidson (HOG) Reports Q2 Earnings: What Key Metrics Have to Say

Although the revenue and EPS for Harley-Davidson (HOG) give a sense of how its business performed in the quarter ended June 2026, it might be worth considering how some key metrics compare with Wall Street estimates and the year-ago numbers.

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Zacks Investment Research • Jul 23, 2026

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Harley-Davidson Raises Outlook on Strong North American Sales

Harley-Davidson said it expects to sell more motorcycles this year than it previously expected to, after reporting strong North American sales in the second quarter.

news source

WSJ • Jul 23, 2026

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