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AUM
$1.11B
P/E ratio
--
Dividend yield
--
Expense ratio
0.79%
Beta
0.379741
Previous close
$43.91
Today's open
$43.81
Day's range
$43.63 - $43.88
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Headquarters
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Exchange
CBOE Global Markets BZX
Issue type
Exchange-Traded Fund
Alternatives
Trading Tools
Inside Goldman's $2 billion defined-outcome ETF acquisition
Bryon Lake, Goldman Sachs Asset Management Third Party Wealth co-head, joins Dominic Chu on 'Halftime Report' to discuss what buying Innovator Capital Management means for the firm, the opportunity in defined-outcome ETFs and more.
CNBC Television • Dec 8, 2025

Why investors are flocking to defined-outcome ETFs
Kathmere Capital CIO Nick Ryder and Goldman Sachs Asset Management Third Party Wealth co-head Bryon Lake join CNBC's Dominic Chu on “ETF Edge” to break down Goldman's Innovator acquisition and how defined outcome ETFs can help investors seek income and downside protection.
CNBC Television • Dec 8, 2025

POCT: SPY ETF Alternative With Less Risk But Not Always Less Return
The Innovator U.S. Equity Power Buffer ETF - October is a conservative investment option for investors seeking lower risk compared to the SPDR S&P 500 ETF. The ETF offers a return cap and downside protection, but investors are limited to the cap value if they buy in after the Outcome Period has started. The ETF uses Flex Options to create its portfolio. POCT has sometimes outperformed the S&P 500 Index and offers a superior return/risk value.
Seeking Alpha • Nov 13, 2023

POCT: Conservative Long Position In The S&P 500
The Innovator U.S. Equity Power Buffer ETF October is an exchange-traded fund that offers a conservative approach to investing in the S&P 500. POCT utilizes options to cap both the upside and downside of the S&P 500, providing protection during bear markets while still offering upside potential. Retail investors can replicate the collar structure on their own, but they lack the flexibility and cost advantages offered by an ETF like POCT.
Seeking Alpha • Nov 14, 2023

Final Trades: Abbott Labs, Yields & more
The "Halftime Report" traders give their top picks to watch for the second half.
CNBC Television • Sep 28, 2023

Innovator Announces Upside Cap Ranges and Return Profiles For October Defined Outcome ETFs
Innovator Capital Management announced the anticipated upside cap ranges and return profiles for the 14 ETFs in the October series of the sponsors' Defined Outcome ETFs™ lineup, as well as the five quarterly resetting ETFs that will also rebalance at the end of the month.
ETF Trends • Sep 28, 2022

Market Extra: ‘Anything can happen:’ Why the hottest investing trend is playing it safe
A new arsenal of financial products aims to allow investors to manage their downside risk, even if it means giving up some upside. It's notable for what it says about investor psyche and the state of the markets now.
Market Watch • Oct 3, 2020

How to Hedge Market Volatility With ETFs
Investors should apply some hedging techniques to their equity portfolio.
Zacks Investment Research • Sep 11, 2020

‘Buffers’ Expand ETF Toolbox
Defined outcome ETFs has taken root and given investors a unique way to manage risk.
ETFcom • Aug 13, 2020

Hedge Your Portfolio Against Wild Market Swings With ETFs
The Wall Street has been witnessing wild swings thanks to the rapidly spreading coronavirus. Amid such scenario, investors should apply some hedging techniques to their equity portfolio.
Zacks Investment Research • Mar 9, 2020

¹ Disclosures

Open an M1 investment account to buy and sell Innovator S&P 500 Power Buffer ETF - October commission-free¹. Build wealth for the long term using automated trading and transfers.