Pilgrim's Pride Strengthens Prepared Foods Strategy With Just Bare

PPC is accelerating the prepared foods strategy as its Just Bare brand surpasses $1 billion in sales and gains share in fully cooked chicken.

Zacks Investment Research • Feb 20, 2026

Just Bare® Delivers $1 Billion in Annual Retail Sales as Pilgrim's Accelerates Momentum in Prepared Foods

GREELEY, Colo., Feb. 19, 2026 (GLOBE NEWSWIRE) -- Just Bare®, the fast-growing chicken brand within the Pilgrim's (NASDAQ: PPC) prepared foods portfolio, has surpassed $1 billion in annual retail sales in 2025. With a 45% annual growth rate and the fastest sales momentum in the category, Just Bare has rapidly evolved from a niche brand into a leading force in frozen and fresh chicken. “Crossing the $1 billion threshold is a testament not only to the strength of the Just Bare brand, but also to the strategic investments our organization has made in innovation, operational excellence, and consumer-driven growth,” said Fabio Sandri, CEO of Pilgrim's. “This milestone reflects our team's commitment to building a modern, high-value prepared foods portfolio – and Just Bare is leading the way.” In 2025, Just Bare delivered strong market share gains and expanded significantly across major retailers. The brand now holds the #1 position in sales pace within the fully cooked chicken category and has grown its market share from 1% to 13% in just three years. This momentum comes from double-digit distribution growth across mass, club and grocery stores, along with exceptional performance from its frozen fully cooked portfolio, which now generates more than $750 million in annual sales. Just Bare also continued to build on the success of its Oven Roasted platform, which has attracted consumers with its clean-label ingredients and fast 1.5 minute prep time – making it an appealing solution for shoppers seeking convenient, high-quality meals. “The success of Just Bare reflects the scale, innovation pipeline, and operational strength that comes with being part of the global JBS family,” said Sergio Nahuz, Head of Prepared Foods. “Our collective investment in people, plants, and brands is enabling faster innovation and sustained superior performance.” Just Bare's acceleration reinforces the long-term strategy of JBS, majority shareholder of Pilgrim's, to grow its value-added and prepared foods capabilities globally. A new prepared chicken facility is currently being built in Walker County, Ga. – to produce Just Bare products and meet rising demand for high-quality, convenient protein solutions. This week, JBS presented an in-depth look of Just Bare's growth, innovation roadmap, and category leadership during its 2026 CAGNY presentation, illustrating how the brand is accelerating the expansion and strength of the prepared foods business across the JBS portfolio.

GlobeNewsWire • Feb 19, 2026

Pilgrim's Pride Corporation (PPC) Q4 2025 Earnings Call Transcript

Pilgrim's Pride Corporation (PPC) Q4 2025 Earnings Call Transcript

Seeking Alpha • Feb 12, 2026

Pilgrim's Pride Q4 Earnings Lag Estimates, Sales Up 3.3% Y/Y

PPC's fourth-quarter results miss estimates as earnings fall year over year, even as sales climb 3.3% on strength in Europe and Prepared Foods.

Zacks Investment Research • Feb 12, 2026

Pilgrim's Pride Fourth-Quarter Profit Slides, Hurt by Challenging Commodity Trends

The chicken and pork producer posted a profit of $88 million as it faced some pressure from weaker commodity trends.

WSJ • Feb 11, 2026

Pilgrim's Pride Reports Fourth Quarter and Year-End 2025 Results

GREELEY, Colo., Feb. 11, 2026 (GLOBE NEWSWIRE) -- Pilgrim's Pride Corporation (NASDAQ: PPC), one of the world's leading food companies, reports its fourth quarter and year-end 2025 financial results.

GlobeNewsWire • Feb 11, 2026

Pilgrim's Pride (PPC) Q4 Earnings and Revenues Miss Estimates

Pilgrim's Pride (PPC) came out with quarterly earnings of $0.68 per share, missing the Zacks Consensus Estimate of $0.78 per share. This compares to earnings of $1.35 per share a year ago.

Zacks Investment Research • Feb 12, 2026

Pilgrim's Pride's Q4 Earnings on The Horizon: Factors to Note

PPC is set to report fourth-quarter 2025 results Feb. 11, with revenues expected to rise 5.2% to $4.6 billion even as earnings are projected to fall.

Zacks Investment Research • Feb 9, 2026

Earnings Preview: Pilgrim's Pride (PPC) Q4 Earnings Expected to Decline

Pilgrim's Pride (PPC) doesn't possess the right combination of the two key ingredients for a likely earnings beat in its upcoming report. Get prepared with the key expectations.

Zacks Investment Research • Feb 4, 2026

Why Pilgrim's Pride (PPC) Outpaced the Stock Market Today

In the most recent trading session, Pilgrim's Pride (PPC) closed at $42.49, indicating a +1.09% shift from the previous trading day.

Zacks Investment Research • Jan 27, 2026