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ALPS Sector Dividend Dogs ETF (SDOG)

$66.71

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Key data on SDOG

AUM

$1.37B

P/E ratio

15.1

Dividend yield

3.4788%

Expense ratio

0.36%

Beta

0.779722

Price on SDOG

Previous close

$67.26

Today's open

$66.89

Day's range

$66.48 - $67.34

52 week range

$49.52 - $68.22

Profile about SDOG

Headquarters

US

Exchange

NYSE Arca

Issue type

Exchange-Traded Fund

SDOG industries and sectors

Equities

Domestic

Large-Cap

Value

Top holdings in SDOG
News on SDOG

High Yield Dividend ETFs Take Different Paths to Income

The S&P High Yield Dividend Aristocrats Index recently expanded to 155 holdings after adding eight new members, all companies that have raised dividends for at least 20 consecutive years, according to S&P Dow Jones Indices. The January reconstitution brought in six companies from the S&P 500, including Accenture (ACN), Cummins Inc.

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ETF Trends • Feb 18, 2026

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SDOG: Why You Shouldn't Bother Buying These Dividend Dogs (Rating Downgrade)

ALPS selects the top five-yielding dividend stocks from each GICS sector (excluding Real Estate). Along with its equal-weighting scheme, SDOG is well-diversified, and currently offers a 4.03% 30-Day SEC Yield. However, SDOG does not apply quality screens, which can lead to trouble for its shareholders. My long-term performance analysis reveals that SDOG's return profile is heavily skewed to the downside. SDOG's weak quality features are also evident when analyzing portfolio-level metrics like E​BIT margins and return on total capital. Even against other high-yielding funds, SDOG is unattractive.

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Seeking Alpha • Feb 5, 2026

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Dividend Dogs ETF Refreshes U.S. Portfolio in Annual Rebalance

The ALPS Sector Dividend Dogs ETF (SDOG) completed its annual rebalance this month, refreshing 28% of its portfolio by swapping 14 stocks for 14 new names. The $1.26 billion fund removed holdings including Exxon Mobil Corp. (XOM), McDonald's Corp. (MCD) and Philip Morris International Inc. (PM) while adding Starbucks Corp. (SBUX), Target Corp.

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ETF Trends • Jan 2, 2026

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VettaFi Index Rebalancing Could Shake Up These Key ETFs

In the world of exchange-traded funds, some investors tend to look at index-based ETFs as static alternatives to the more flexible active funds. However, that is not necessarily the case.

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ETF Trends • Dec 18, 2025

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High Yield Dividend ETF SDOG Spreads Income Across Sectors

The ALPS Sector Dividend Dogs ETF (SDOG) applies a classic income strategy across the market by selecting the highest-yielding stocks in each sector, offering investors a way to capture dividends without concentrating in traditional income-heavy areas like utilities or real estate. According to ETF Database, SDOG holds $1.25 billion in assets and has returned 10.

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ETF Trends • Dec 3, 2025

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Dividend Aristocrats Vs. High Yielders: Which Are Better For Long-Term Investors?

High-yielding stocks get a lot of attention. But a lot of them have underperformed over the long run. Which are better? High yielders or dividend growth stocks?

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Seeking Alpha • Nov 14, 2025

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Dividend Dogs ETFs Show Geographic Performance Split

Sometimes where you invest matters more than how you invest, and two dividend dogs funds from ALPS highlight the trend. The ALPS International Sector Dividend Dogs ETF (IDOG) gained 33.4% year-to-date through November 2, far outpacing the 7.8% return from its domestic twin, the ALPS Sector Dividend Dogs ETF (SDOG), according to ETF Database data.

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ETF Trends • Nov 5, 2025

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VettaFi Is a Differentiated Index Provider

TMX VettaFi is rapidly establishing itself as a key index partner, leveraging a strategy of product expansion and strategic acquisitions.

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ETF Trends • Oct 6, 2025

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SDOG: When High Yield Does Not Compensate For Lackluster Price Returns

ALPS Sector Dividend Dogs ETF is a passively managed ETF with a simple, high dividend yield-oriented strategy. As of writing, its DY stands at 3.8%. But high yield does little to bolster total returns: SDOG has underperformed both IVV and SCHD since inception, and meaningfully. While its low beta secured better performance amid the April sell-off, its YTD total return is still negative while the market is confidently in the green.

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Seeking Alpha • Aug 8, 2025

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Video: ETF of the Week: SDOG

On this episode of the “ETF of the Week” podcast, VettaFi's Head of Research Todd Rosenbluth discussed the ALPS Sector Dividend Dogs ETF (SDOG) with Chuck Jaffe of Money Life. The pair discussed several topics related to the fund to give investors a deeper understanding of the ETF overall.

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ETF Trends • Jul 7, 2025

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