Zacks Industry Outlook Similarweb and Perion

Similarweb and Perion have been highlighted in this Industry Outlook article.

Zacks Investment Research • Oct 8, 2026

2 Internet Content Stocks to Buy From a Challenging Industry

The Zacks Internet - Content industry participants like SMWB and PERI are benefiting from expanding mobile, digital and cloud-based offerings amid challenging global macroeconomic conditions.

Zacks Investment Research • Oct 7, 2026

Surviving The SaaSpocalypse: 3 Top Software Stocks Flipping The AI Script

In an AI trade reversal, software stocks have crushed the market and infrastructure peers in the past three months, undercutting the SaaSpocalypse narrative. Leading software companies continue to report AI-fueled growth while beating earnings expectations, which may have eased investor disruption concerns. Although major software stocks have made strong comebacks, several have Hold Quant Ratings, weighed down by stretched valuations.

Seeking Alpha • Sep 28, 2026

Similarweb: Enterprise Push Is Taking Root

Similarweb is transitioning from SMB-focused analytics to an enterprise-facing data intelligence platform with growing blue-chip client penetration. Despite a modest ~5% YTD gain, SMWB's pipeline and deal momentum are not yet reflected in its valuation, supporting a continued rally. I reiterate my buy rating, citing improving fundamentals, larger deal signings, and an emerging margin profile as catalysts for an upward rerating.

Seeking Alpha • Sep 27, 2026

Similarweb Names Michael Akkerman as New Chief Executive Officer

TEL AVIV, Israel--(BUSINESS WIRE)--Similarweb Ltd. (NYSE: SMWB), a leading digital data and analytics company, today announced that its Board of Directors has appointed Michael Akkerman as Chief Executive Officer, effective November 2, 2026. Mr. Akkerman succeeds Founder and CEO Or Offer, who, as previously announced in May 2026, is stepping down after close to two decades leading the Company. Mr. Akkerman brings nearly 20 years of C-level and senior operating leadership across digital advertis.

Business Wire • Sep 24, 2026

Similarweb State of Ecommerce 2026 Report Details How AI is Changing Shopper Journey

TEL AVIV, Israel--(BUSINESS WIRE)--Similarweb (NYSE: SMWB) explores the many ways AI, apps, and other transformational forces are changing online shopping in its State of Ecommerce 2026 report, published today. Despite increasing more than 200% over the past year, direct referrals from dedicated AI platforms don't produce a large volume of traffic to ecommerce marketplaces and online stores. In other words, compared with search, AI conversations don't result in as much immediate click-through t.

Business Wire • Sep 10, 2026

Wall Street Analysts Think Similarweb (SMWB) Could Surge 28.88%: Read This Before Placing a Bet

The average of price targets set by Wall Street analysts indicates a potential upside of 28.9% in Similarweb (SMWB). While the effectiveness of this highly sought-after metric is questionable, the positive trend in earnings estimate revisions might translate into an upside in the stock.

Zacks Investment Research • Sep 9, 2026

NIQ and Similarweb Advance Agentic Commerce Measurement for the AI Shopping Era

TEL AVIV, Israel & CHICAGO--(BUSINESS WIRE)--Similarweb (NYSE: SMWB) and NIQ (NYSE: NIQ) today announced a collaboration to enhance NIQ's Agentic Commerce Measurement strategy. As leaders in digital and consumer intelligence, the companies are collaborating on a new solution to help brands, retailers and technology platforms understand how products are purchased in an increasingly agentic economy. The work adds a measurement component to NIQ's Commerce Intelligence strategy, focused on deployin.

Business Wire • Sep 2, 2026

Earnings Estimates Rising for Similarweb (SMWB): Will It Gain?

Similarweb (SMWB) shares have started gaining and might continue moving higher in the near term, as indicated by solid earnings estimate revisions.

Zacks Investment Research • Aug 25, 2026

Similarweb Unlocks the Black Box of AI Ad Placements Across ChatGPT, Google AI Overviews, and AI Mode

TEL AVIV, Israel--(BUSINESS WIRE)--Today, Similarweb (NYSE: SMWB) announced its newest Ad Intelligence data set, AI Ads, that fills an important gap for advertisers trying to understand the changing competitive landscape for ads in ChatGPT and Google's AI Mode and AI Overviews. With AI Ads, Similarweb customers can see a competitive analysis of ads on the most used conversational AI platforms, ChatGPT, Google AI Mode & Google AI Overview, worldwide and for specific markets. “This is the rar.

Business Wire • Aug 17, 2026