What Advisors Should Weigh Before Buying Active ETFs

For advisors, active ETFs raise a simple question: Pay up for a manager who's beating the market, or stick with the index and pocket the savings? In the $15.7 trillion U.S. ETF market, the answer splits investors into two very different camps.

ETF Trends • Aug 19, 2026

Which Broad Market ETF Wins for Your Portfolio, the iShares ITOT or Schwab's SCHB?

Both ETFs offer identical, industry-leading expense ratios of 0.03%. The iShares Core S&P Total U.S. Stock Market ETF manages nearly $100 billion in assets and has a longer operational history than its Schwab counterpart.

The Motley Fool • Aug 15, 2026

ITOT vs VTI: How These Low-Cost Total Stock Market ETFs Stack Up for Investors

ITOT and VTI share an identical 0.03% expense ratio. VTI provides broader diversification, with over 3,500 holdings compared to roughly 2,400 in ITOT.

The Motley Fool • Aug 12, 2026

What Advisors Should Know About Trump Accounts

Trump Accounts are among the newest additions to the savings landscape, and while the name has generated headlines, advisors may find that the greater opportunity lies in how these accounts fit into long-term financial planning.

ETF Trends • Aug 3, 2026

Beyond Trump Account S&P 500 fund: How to increase odds of lifetime financial security for children

The new Trump Accounts are a good step in setting up children for a secure retirement, and families should take advantage of the $1,000 in one-time seed money from the U.S. Treasury if they have a child born between 2025 and 2028. These accounts highlight the importance of starting as early as possible with investing, but financial advisors stress that these accounts should complement broader financial planning for under 18-year-old Americans.

CNBC • Jul 31, 2026

These 3 Total Market ETFs Look Interchangeable but Picking the Wrong One Costs You Real Money Over a Lifetime

Three total market index ETFs dominate the do-it-yourself investor's shortlist for whole-market US equity exposure: Vanguard Total Stock Market ETF (NYSEARCA:VTI), iShares Core S&P Total U.S.

24/7 Wall Street • Jul 23, 2026

Trump Accounts: Comparing the 5 Selected Low-Cost Index ETFs

No matter what side of the aisle your political beliefs and values align with, there is one thing the majority of Americans can agree on: the country finds itself firmly in an affordability crisis. From a lopsided housing market and elevated used car prices to college tuition and higher energy prices fueling inflation, prices for everyday items and wealth-building milestones are near all-time highs.

MarketBeat • Jul 16, 2026

Initial 5-ETF Lineup Released for Newly Launched Trump Accounts

The U.S. Department of the Treasury officially announced the investment lineup for the rollout of Trump Accounts, which includes five popular exchange-traded funds (ETFs). Trump Accounts are tax-advantaged investment vehicles that assists U.S. families with building long-term wealth for their children.

ETF Trends • Jul 6, 2026

ITOT: Even In The Trump Account Menu, I Still Prefer The S&P 500

iShares Core S&P Total U.S. Stock Market ETF remains a Hold, with no compelling edge over S&P 500 ETFs despite Trump account inclusion. The Trump Account program may boost ITOT's AUM, but not enough to materially impact BlackRock or shift ITOT's competitive position versus VTI or S&P 500 funds. ITOT's portfolio is heavily weighted toward the top 500 stocks, with only marginal impact from smaller caps, limiting its outperformance potential unless broad market leadership shifts.

Seeking Alpha • Jul 2, 2026

SPTM vs. ITOT: Which Total U.S. Stock Market ETF Is the Better Buy in 2026?

The iShares Core S&P Total U.S. Stock Market ETF (ITOT) and the State Street SPDR Portfolio S&P 1500 Composite Stock Market ETF (SPTM) both offer broad U.S. market exposure with a 0.03% expense ratio. Both funds offer similar risk-return profiles.

The Motley Fool • Jun 25, 2026